We’re happy to share that the STAY Focus Group Report is now published and ready for you to explore!

In 2024, STAY partners ran a series of focus groups with athletes, coaches, parents, and volunteers – creating space for honest conversations about the challenges young people face in staying involved in sport.

The report includes:

• First-hand stories from different club environments
• Common obstacles to long-term participation
• Motivators that keep young athletes engaged
• Key insights that shaped our pilot actions and e-learning content

This publication is a vital part of STAY’s evidence-based approach – and it amplifies the voices of those directly affected by youth dropout in sport.